The Beginning of Les Mills

Les Mills was started in 1968 when Les and Colleen Mills opened a gym in Auckland. They were well known since both had represented New Zealand at the Olympic and Commonwealth Games. Their son Phillip who also represented New Zealand discovered American style aerobics while studying in the U.S. He applied this expertise in New Zealand with great success. Read More

Corporate Social Responsibility

Significance of Corporate Social Responsibility for the Organization

Considering everything else equally, the organization that actively promotes Corporate Social Responsibility (CSR) activities and programs is generally considered more favorable than those with highly visible campaigns. The goals and vision of the organizations beyond their profits and products are the major sources of developing a warmer image of the business. In this way, customers are more eager to engage with the business of such organizations. Read More